Contact Information
702 S Wright Street
Urbana IL 61801
Biography
Brian Quick is a Professor in the Department of Communication at the University of Illinois at Urbana-Champaign. He also holds an appointment in the Carle Illinois College of Medicine at the University of Illinois. Professor Quick is also the Director of the Online Master of Science degree in Health Communication.
Professor Quick’s research and teaching interests are in social marketing. His recent work examines various strategies to promote public health, environmental conservation, injury prevention, safety, financial stability, and community engagement. Together, Professor Quick and his associates strive to save lives as well as greatly improve the quality of life for individuals. In addition to designing, implementing, and evaluating social marketing campaigns, Professor Quick’s work examines the role of cognition and emotion when processing ads as well as media portrayals of important societal issues to understand how these messages create, change, and reinforce belief structures.
Education
Texas A & M University, 2005, PhD
Missouri State University, 2001, MA
College of the Ozarks, 1999, BS
Courses Taught
CMN 102: Introduction to Communication
CMN 529: Persuasion
CMN 508: Succesful Health Campaigns
CMN 465: Social Marketing
Additional Campus Affiliations
Professor, Biomedical and Translational Sciences
External Links
Recent Publications
Gonzalez, A. M., Reynolds-Tylus, T., & Quick, B. L. (Accepted/In press). Clustering energy and water conservation behaviors as choices: examining the moderating roles of message elaboration and involvement. Applied Environmental Education and Communication. https://doi.org/10.1080/1533015X.2020.1740116
Reynolds-Tylus, T., Bigsby, E., & Quick, B. L. (Accepted/In press). A Comparison of Three Approaches for Measuring Negative Cognitions for Psychological Reactance. Communication Methods and Measures, 15(1), 43-59. https://doi.org/10.1080/19312458.2020.1810647
Al-Ghaithi, S. H., Reynolds-Tylus, T. R., Quick, B. L., Gonzalez, A. M., & Nead, K. E. (2019). An Internal Replication Examining the Role of Issue Involvement, Relevance, and Additional Requirements to Maintain an Established Freedom among Older Adults. Human Communication Research, 45(4), 450-473. https://doi.org/10.1093/hcr/hqz010
Clayton, R. B., Lang, A., Leshner, G., & Quick, B. L. (2019). Who Fights, Who Flees? An Integration of the LC4MP and Psychological Reactance Theory. Media Psychology, 22(4), 545-571. https://doi.org/10.1080/15213269.2018.1476157
Lukacena, K. M., Reynolds-Tylus, T., & Quick, B. L. (2019). An Application of the Reasoned Action Approach to Bystander Intervention for Sexual Assault. Health communication, 34(1), 46-53. https://doi.org/10.1080/10410236.2017.1384356